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Author Marketing Club: An Interview with the Founder

Jim Kukral, author and founder of the Author Marketing Club

Jim Kukral, the founder of the Author Marketing Club (a great resource I found while marketing my new book) was my guest recently at the Word Café. I’ve pulled the highlights together for you here. Q: What’s the Author Marketing Club about? And why did you start it? A: AuthorMarketingClub.com is a free resource for [...]

BHAG Plushie

BHAG plushies

You’ve got a Big, Hairy Audacious Goal, right? Yay! So do I. And I wanted a way to make that BHAG a little less scary (so I wouldn’t give up too early). Bright idea! I’ll find myself a 3-dimensional version I can sit on my desk. You know, to keep me inspired. I found a [...]

When You Just Need to Get ‘Er Done! Employees vs. Independent Contractors

screaming-woman

You’re at the crossroads. (And I totally feel your pain.) We both know there aren’t enough minutes in the day to finish up all that work on your plate. Clients are trying to track you down. And the emails and phone calls are coming in faster than you can respond. And don’t even get me started [...]

The Doctor Who Guide to Content Regeneration (and more!)

Dr Who the Ultimate Timelord and Content (Re)creator

And now, for something completely different… Most of you know I’m a bit of a sci-fi geek. Usually, I keep that kind of stuff on Twitter and Facebook. Afterall, you’re here for the food porn photos, am I right? Well, sometimes, you gotta break the routine just a bit. So here you go: I just [...]

On Rattlesnakes, Marketing and Building a Business

beware rattlesnakes

Rattlesnakes have a bit of a reputation. You might even call it a “brand.” Their collective brand includes stories that usually end in life and death scenarios. Very much a “handle with care” kind of item, right? So if I offered you the chance to EAT one, how would you respond? Are you the adventurous, [...]

Donna Merrill of DonnaMerrillTribe.com

Donna Merrill strikes a pose

Donna and I first crossed paths in a Facebook group called Empowered Tribe where members exchange links to their blog posts and we help each other with comments and sharing. What makes Donna stand out is her unrelenting positive attitude and generous nature. She’s an active commenter here and on other quality sites, so I thought [...]

Book Review: “Uprising: How to Build a Brand and Change the World” (Plus a chance to win a FREE copy)

uprising

I love to read — it’s one of the reasons I do book reviews here (so that I have access to all the latest and greatest business books). But this, my friends, is a book you absolutely must read if you’re serious about building something bigger than yourself. I know lots of entrepreneurs who want [...]