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Latest Articles…
The Hero of the Story: How to Keep Your Dinner Guest in Mind
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Behind the Scenes of AmyTV
Some of you may have seen Amy's video series, Content Marketing Stripped. She's created a total of 20 videos so far -- each one a gem filled with storytelling, humor and value. Perhaps (like me), you found yourself giggling out loud and sharing the videos with your...
Back of the House: How I Keep This Bistro Humming
One of the things I do each month with my Digital Dining Room group is host a Secret Supper. If I were an actual chef (and not just a metaphorical one), those Secret Suppers would be intimate gatherings in my kitchen where I'd show my guests exactly how I make my...
This Week’s Marketing Dish: Chocolate Cake
Loran Hills of Loran's Heart tweeted this week's suggestion to me after I asked folks to share their favorite foods. Known as the Monarch of Heart, Depth and Focus, and Explorer of the Sacred Realms, Loran helps her clients find clarity and purpose. Connect with her...
The Secret Way To Grow A Successful Business Really Fast With No Effort At All*
This is a guest post by Carol Lynn Rivera. *That was a lie. Just like it is every time you read it in a headline or on a blog or in an email and every time you hear it in a webinar or hinted at in a sales pitch. But did I get your attention? Ok, I admit to a teensy...
17 Unique Ways to Turn Your Blog Readers into Loyal Fans
Sure. You read all the best blogs about blogging. Your content sparkles. Your design is flawless. You've optimized for SEO and ticked off the long list of best practices. You've fine-tuned every aspect of your site. And you've got passion, damn it. It’s all humming...
Create an Intentional Space for Your Visitors
This post is part of the 30-Day Bloom Your Online Relationships Challenge. If you'd like to play along, you can sign up here (don't worry -- it's FREE). We're all working through these small, powerful actions together and sharing our questions, learnings and...
Don’t Ask Them to Follow You. Follow THEM First.
This post is part of the 30-Day Bloom Your Online Relationships Challenge. If you'd like to play along, you can sign up here (don't worry -- it's FREE). We're all working through these small, powerful actions together and sharing our questions, learnings and...
A Business Paradox: Slow Down to Speed Up
You've seen the marketing hype and heard all the promises: Build a Six-Figure Business in just 60 Days! Or, Fail Fast, Succeed Faster. There's even a magazine called Fast Company. And it's true: most of us want that income NOW. We've got bills to pay. Kids to send to...
How to Make Your Call to Action a Call to Adventure
Are you ready for an adventure, Storyteller? Or is your life already so full of strange and crazy that you only long for a quiet house and some peaceful chain-napping? Either way, I have a special invitation for you. But first, let's talk about your biz story and The...
Vision and Mission: Your Two Brand Messengers
Two turtle doves... It's Day 2 of the 12 Days of Branding. If you missed Day 1, you can find it here. In today's installment we talk about two important foundations for any brand: The Vision and Mission. If you could wave your magic wand and create a perfect world,...
Designing a Brand that Works: 6 Key Eye-Catching Elements
It’s Day 6 of the 12 Days of Branding. If you missed any of the series thus far, you can find them here. In today’s installment we'll look at the six key elements of using design to create memorable visual representations for your...
Are You Smokin’ a Joint (Venture)? Why Collaboration MUST Come First
I've been doing a lot of hanging out with freakishly cool kids. (Have you noticed?) First came the Word Carnival carnies. (An ever-growing close-knit tribe of bloggers who write for the small biz crowd.) We've been together for almost nine months now. Then came the...
In Favor of Slow Marketing
Most small biz owners like us usually want things to happen NOW. More customers NOW. More leads, more fans, more followers faster, cheaper, NOW. We live in an instant-gratification society, so a knee-jerk reaction for NOW should come as no surprise. After all, you...
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